Bibury is a tiny village in the Cotswolds, in Gloucestershire. In 2025, Forbes ranked it first among 50 villages it called the most beautiful anywhere on the planet. However, not everyone in Bibury is celebrating. As Amelia Neath reported in The Independent on 15 September 2025, many locals feel the fame comes at a price. Here is what the fuss is about, and how to visit without adding to the problem.
Why Bibury Topped Forbes’ List
First, there are the looks. Forbes praised its golden cottages and the calm River Coln. In fact, the magazine wrote that the village “unfurls like a watercolour dream.” Long before that, the designer William Morris had called it “the most beautiful village in England.”
Bibury also beat famous rivals. For example, Oia on Santorini and Hallstatt in Austria were on the same list. Both of them, too, struggle with crowds. Naturally, the win drew even more attention to a village that was already busy.
Arlington Row and the River Coln
Most visitors come to see Arlington Row, a line of 17th-century weavers’ cottages. Next to it is a pretty water meadow. Then there is the clear River Coln, with ducks and old stone bridges. As a result, it is no surprise that people arrive with cameras ready.
Bibury’s Overtourism Problem
The trouble is the numbers. Only about 600 to 700 people live in Bibury. Yet up to 20,000 visitors can turn up on a weekend. Because of this, locals report long queues, coach jams and illegal parking. Some tourists have even climbed over private walls for photos. Residents also say ambulances and fire engines struggle to get through.
Craig Chapman chairs the Bibury Parish Council. At first, he was simply surprised. He told the BBC: “I’m fairly flabbergasted, having travelled the world, to believe we’re the most attractive village in the world.” Even so, he called the level of tourism “problematic” and added: “It’s completely a double-edged sword.” He added: “The reality is we sit on a B-road. The road is narrow, there’s one bridge across the River Coln, which is only wide enough for one vehicle.”
What the Village Is Doing About It
Meanwhile, the authorities have stepped in. Since May 2025, coach access has been limited. Instead of parking bays in the centre, there are now set drop-off and pick-up points. Later, in August, a county council leader asked visitors to come in smaller vehicles. So far, Chapman says, these steps are helping. Still, he wants “harmony” between tourists and the people who live there.
How to Visit Bibury Respectfully
So, can you still go? Yes, but plan ahead. Above all, skip the busiest summer weekends if you can. In addition, travel in a small car rather than a big coach, and use the official drop-off points. Finally, stay off private walls and gardens.
Love quiet places? Read about the rise of rural Europe on Pinterest, find medieval cities without the crowds, or explore five medieval towns picked by a 100-town traveller.
Konstantin is an acclaimed travel writer, celebrated for transforming ordinary journeys into extraordinary narratives. With years of experience exploring diverse destinations across the globe, his work blends vivid storytelling, cultural insights, and practical advice to inspire wanderlust and guide readers toward unforgettable adventures.
As a key contributor to enjoythetrip.org website, Konstantin has built a loyal readership through their expertise in uncovering both iconic landmarks and off-the-beaten-path treasures. He specializes in providing travelers with honest, actionable tips, whether it’s finding the best resorts in Maldives, exploring cultural hubs like Paris, or diving into the natural wonders of Croatia.